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Case study · Electronic

Robaine — Sound Of Your Love Again

How a Playlist Pass + SonicAds turned a self-release into 40k+ streams.

38Playlist adds
41kNew streams
6Label replies
4.6%Ad CTR

The challenge

Robaine had a finished record and no idea how to get it in front of curators, labels or new listeners without burning money on fake-stream services.

What we did

We launched a 30-Day Momentum Pass to list the track to the whole curator network, ran a SonicAds campaign across Meta and TikTok, and let pSONIC™ optimise the targeting and pitch copy from the early results.

The result

The track landed 38 real playlist adds, 41k new streams and genuine written feedback from curators — plus six label replies from the outreach campaign. pSONIC™ flagged which audiences were converting so the ad budget went where it worked.

“PitchSonic did in two weeks what I'd been trying to do on my own for a year.” — Robaine